News
Overview
As Featured In
Mobile Box Office™ becomes MBO® - Nice to Meet You!
September 16, 2008- The company that delivered the first barcoded mobile movie ticket in 2006 has expanded into a full-service mobile marketing firm. MBO can design, develop and deploy entire mobile marketing initiatives from keyword campaigns to coupons, gift cards, tickets, special promotions, sweepstake contests, and customized brand experiences.
“Traditional marketing, while still effective, has lost its luster so to speak in recent times, and brands are searching for unique methods to spread their message,” according to mobilemarketingwatch.com. “More and more, companies are turning to digital marketing, and more importantly mobile marketing, to fill that need and give customers and brands a new opportunity to interact using new-age methodology.”
Mobile marketing works as a stand-alone medium and integrates well with traditional media because it allows advertisers to measure campaign success while engaging an audience. Thomas Beals, founder of MBO, says, “Everything MBO delivers is live. Not only can the message be tailored to a very specific audience, but what’s delivered can be changed in real-time.” It gives advertisers the ability to adjust their message, extend their campaign and continue interaction with the consumer.
This Friday Emagine Theatre is the place to be
The January 18th 2006 launch of Mobile Box Office™ at Emagine Theaters was reported in over 250 online and print articles worldwide as well as well as a number of television news reports announcing the debut of MBO's groundbreaking wireless ticketing technology. News of the MBO launch has ignited a buzz in the mobile technology community and a wave of response from major entertainment and software companies interested in exploring commercial applications of the MBO technology. Consumer reaction has been universally enthusiastic about the MBO service and the prospect of it's widespread availability in the near future..
Article Links:
Press Release:
Get Tickets on your phone!
What Can Your Phone Do? With Mobile Box Office™, you can purchase and receive movie tickets via your mobile phone. Imagine the convenience of buying your tickets anytime, anywhere from the palm of your hand. Then skip the box office, forget the printer, and go straight to the usher. The usher scans the ticket from your phone and you are in!!
MBO is proud to be launching at Emagine Theaters as they always seek to provide you the best experience in theater entertainment. That is why they are the first in offering you the convenience of MBO™. The future is in your hands... Stay Tuned!